Privacy Policy

1. Information We Collect

a. Information You Provide to Us

We may collect personal information that you voluntarily provide, including but not limited to:

• Name
• Email address
• Billing information (processed by third-party payment processors)
• Account registration information
• Communications you send to us (e.g., emails, support requests)

We do not require you to submit medical records, diagnoses, or other information intended for clinical evaluation to use the Services. Some information you provide may include general health or wellness-related information as part of educational assessments.

b. Information Collected Automatically

When you access the Services, we may automatically collect certain information, including:

• IP address
• Browser type and device information
• Operating system
• Pages viewed and time spent on the Services
• Referring URLs

This information is collected using cookies, log files, analytics tools, and similar technologies.

2. How We Use Your Information

We use the information we collect for purposes including:

• Providing and operating the Services
• Processing payments and transactions
• Communicating with you about your account or purchases
• Responding to inquiries and support requests
• Improving the Services and user experience
• Sending educational or marketing communications (you may opt out at any time)
• Complying with legal and regulatory obligations

We do not use your information to provide medical advice or healthcare services.

3. Health-Related Information and HIPAA Disclaimer

Optional Aging is not a healthcare provider, health plan, or healthcare clearinghouse, and the Services do not involve the provision of medical care, diagnosis, or treatment. Accordingly, Optional Aging is not a "covered entity" or "business associate" as defined under HIPAA.

As part of certain educational assessments, questionnaires, or self-reported exercises, you may voluntarily provide health-related or wellness information. This information is collected solely for educational and informational purposes and is not used to provide medical services or clinical care.

While the information collected through the Services may include health-related data, it is not collected, stored, or processed in connection with the provision of healthcare services, and therefore is not subject to HIPAA.

Out of an abundance of caution and respect for user privacy, Optional Aging implements administrative, technical, and physical safeguards designed to protect sensitive information in a manner consistent with generally accepted security practices.

You should not submit medical records, diagnostic reports, or other information intended for clinical evaluation through the Services.

Nothing in the Services is intended to create, and does not create, a physician–patient relationship or any other healthcare provider relationship.

Health-related information collected through the Services is used solely to support educational experiences and platform functionality and is not reviewed for the purpose of monitoring, diagnosing, or managing medical conditions.

4. Cookies and Tracking Technologies

We may use cookies and similar tracking technologies to:

• Enable core site functionality
• Analyze usage patterns
• Improve performance and user experience

You may control cookie settings through your browser preferences. Disabling cookies may affect certain features of the Services.

5. Third-Party Services

We may use third-party service providers to support the Services, including:

• Payment processors
• Website hosting platforms
• Email and communication tools
• Analytics services

These third parties may have access to your information only to perform services on our behalf and are required to protect it in accordance with applicable laws.

Optional Aging is not responsible for the privacy practices of third-party websites or services linked from the Services.

6. Data Sharing and Disclosure

We do not sell, rent, or trade your personal information.

We may disclose your information:

• To service providers who assist in operating the Services
• To comply with legal obligations or lawful requests
• To protect the rights, safety, or property of Optional Aging or others
• In connection with a business transfer, merger, or sale of assets

7. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your information.

However, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your data.

8. Your Rights and Choices

Depending on your location, you may have rights regarding your personal information, including:

• Accessing or updating your information
• Requesting deletion of your data
• Opting out of marketing communications

You may exercise these rights by contacting us at the email address listed below.

9. Children's Privacy

The Services are not intended for individuals under the age of 18.

We do not knowingly collect personal information from children. If we become aware that we have collected such information, we will take steps to delete it.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be effective upon posting the revised Privacy Policy on the website. Your continued use of the Services constitutes acceptance of the revised Privacy Policy.

11. Contact Information

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at: